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TAGGED AS SOLUTIONS RESEARCH GROUP

Canadians willing to pay for more TV choice: survey

Media | 03/19/2014 6:02 pm EDT

A majority of Canadians taking part in a survey, for which results were released Tuesday, said having more choice and control over what they watch on television is an “excellent” or “good” idea. The results, released by Solutions Research Group, showed 79 per cent of those surveyed were favourable to the idea of paying for channels individually or in smaller packages when no price was mentioned. That proportion was 64 per cent when respondents were told channels would cost between 50 cents and $3 each, and it was at 56 per cent when the scenario of paying between $1...