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TAGGED AS PHILIPP SCHINDLER

Google to change ad policy after U.K. controversy

Media | 03/21/2017 7:08 pm EDT

Alphabet Inc.’s Google will give companies that advertise on its platforms more control over where their ads are placed, the company said in a blog post Tuesday. “Recently, we had a number of cases where brands’ ads appeared on content that was not aligned with their values. For this, we deeply apologize,” chief business officer Philipp Schindler said in the post. In recent days, large companies in the United Kingdom pulled ads from Alphabet’s YouTube after they were posted next to videos with homophobic and anti-Semitic content, Reuters reported....