Rogers’ hockey content brings Sportsnet neck-to-neck with TSN
Media | 06/02/2015 9:22 pm EDT
Rogers Communications Inc. and BCE Inc. both used Numeris data Tuesday to proclaim their sports channel is No. 1 in the market, a virtual tie that Rogers said was enabled by its hockey content.
Sportsnet president Scott Moore said Rogers’ five-year, $5.2 billion deal with the NHL, which began this broadcast year, was one of the main reasons for Sportsnet’s significant growth in audience.
“There has been gigantic growth … If you put it in historical and global context, five years ago, if you took these same metrics, we were half of TSN’s audience,” Moore
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