The opinions expressed in this editorial are those of the author and do not necessarily reflect those of Decima Reports.

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Rogers, Melodeo unveil mobile podcast service
Rogers Wireless and Melodeo Inc. have teamed up to launch Rogers podcast Service, the first mobile podcast service on the continent. Through Melodeo’s Mobilcast software, Rogers Wireless customers will now have the option to listen to podcasts on their cell phones covering 16 different categories, including news and sports, technology, music, and comedy. The podcasts are updated daily and listeners can access them through Rogers Wireless’ mobile Internet portal. Previously, podcasts were available only through a PC, but Mobilcast allows for direct, over-the-air downloading to a mobile phone. "As the leading wireless carrier in Canada, we know our customers are looking for relevant, timely and exclusive content and with Rogers Podcast Service we are providing them with the latest mobile innovation to feed that need," said John Boyton, senior vice president and chief marketing officer, Rogers Wireless.

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Mark Greenspan, training programmes manager at the Canadian Film Centre’s Habitat New Media Lab, attended the recent National Association of Television Program Executives (NATPE) annual conference in Las Vegas on behalf of Canadian NEW MEDIA. Featured below is his report, which analyzes the leading role network television plays in setting the agenda for new media south of the border.

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Whether the platform is a console, PC, mobile phone or interactive TV, electronic games are a thriving business. But, not all games make money. An event organized in Toronto on January 20th by the New Media Business Alliance looked at business models, demographics and other facets of game development for gaming in both Canadian and foreign markets.

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As promised in 2004, Telus Corp.’s funding programs for content producers have been streamlined and reintroduced in partnership with director Norman Jewison’s Canadian Film Centre.

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