CNM People

Bluestreak Network Inc. has named Martin Carrier VP of marketing and communications. Previously, as Ubisoft Canada’s VP of communications and corporate affairs, Carrier contributed to that company’s public profile, the development of its Canadian studios and the awareness of its products on the national and international stage. "[Carrier’s] work experience in North America and Europe, combined with his knowledge of fast-growing technology companies and his proven leadership, will be a huge plus as Bluestreak continues its rapid rate of growth," said Bluestreak CEO Paul Forostowsky in a news release. Bluestreak’s products power applications and user interfaces on mobile phones and set-top boxes. Carrier was one of several senior Ubisoft staffers who left the company at the same time as one-time president and COO Martin Tremblay last April.

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CNM Short Takes

Live interactive game show launches on Citytv
December 21 saw the beginning of a six-week run of Play2Win, the first live interactive game show of its kind in Canada, on CHUM Ltd.’s Citytv Toronto station. Already popular in Europe, Asia and the US, Play2Win allows viewers to participate in games that are played in studio via text messaging, telephone or visiting www.citytv.com. Once entered, viewers play Scrabble-type games and are eligible to win cash prizes through live participation in the show. "Play2Win is participation TV…a first of its kind in Canada, and is yet another inventive and interactive way CHUM continues to put the power in the hands of its viewers," said Maria Hale, CHUM’s VP of content business development, in news release. The show airs on Thursdays at 1:05 a.m., Fridays at 3:00 a.m., Saturdays at midnight and Sundays at 2:00 p.m.

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Mobile video players waiting to see what North Americans will watch

At the first annual NATPE Mobile++ forum in Las Vegas last January, the TV production industry was abuzz about the seemingly unlimited potential of cell phone video content. Executives from mobile carriers, small-screen content aggregators and non-linear network programming sold each other on the notion that everyone will be using their cell phones as pocket televisions sooner rather than later.

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SpiralFrog ready to jump into Canada next year

The joint venture representing the reproduction rights of Canadian songwriters, composers and music publishers has given its blessing to New York’s SpiralFrog, which aims to fight unauthorized music sharing through ad-supported downloads.

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New media under the tree for CIFVF?

An independent production fund that until four years ago was one of the few sources of funding for new media projects without broadcast licensee partners hopes 2007 will be the year it gets back into the new media game.

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Live events their own niche within wireless entertainment

He shoots, he scores! But that National Hockey League player isn’t the only one celebrating. Vancouver’s Exponentia signed a five-year deal with the NHL earlier this month to provide live-action interactive games to hockey fans across North America on their mobile phones – and both momentum and prospects are growing.

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Live events their own niche within wireless entertainment

He shoots, he scores! But that National Hockey League player isn’t the only one celebrating. Vancouver’s Exponentia signed a five-year deal with the NHL earlier this month to provide live-action interactive games to hockey fans across North America on their mobile phones – and both momentum and prospects are growing.

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No Part II taxes without a Ways and Means resolution, justice rules

On December 14, Federal Court of Canada Justice William Shore ruled against the federal government in favour of the Canadian Association of Broadcasters and 17 broadcasting licensees on the legality of Part II broadcasting licence fees. Justice Shore found that since the fees aren’t necessary to regulate the broadcast industry, they are a tax. The following comments are taken from the introduction to the decision – the full document is available at http://cas-ncr-nter03.cas-satj.gc.ca/fct-cf/docs/2006FC1482.pdf

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CCR People

Stephen Green, formerly of Entertainment One, has joined Astral Media’s Astral Television Networks as the Montreal-based firm’s VP of sales and affiliate marketing.
In a media release, Astral Television Networks senior VP of marketing and sales Domenic Vivolo said he was "thrilled" by Green’s arrival at the company, adding that Green’s presence will enhance Astral Television’s acquisition and retention efforts. "He will also ensure that these plans are targeted to our key affiliate consumers in order to effectively strengthen our broadcast brands," Vivolo concluded.
Green’s previous employer is a wholesaler of media – including CDs, DVDs and computer and console games – and an income fund formed through the merger and acquisition of several media distributors, including Video One Canada Ltd., Koch Entertainment Distribution LLC, Records on Wheels Ltd. and CD Plus. He has also recently worked with Direct Source Special Products Inc. and Saturn Distributing Inc., and began his sales career in the consumer packaged goods sector, holding positions with such leading names as Hershey Canada Inc. and Nabisco Ltd.

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CCR Short Takes

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