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TV executives turn to social networking to shape programming

Social networking – not letters from viewers – is emerging as a powerful new medium for persuading TV network executives when to replace a TV host or revamp programming. That was the message from some of North America’s top media players speaking at the Banff World Television Festival yesterday.

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Auction Day 10: Bidding activity picks up

As expected, bidding in Industry Canada‘s Advanced Wireless Services (AWS) spectrum auction picked up speed on Day 10 with the change to second stage activity rules. The upswing in bidding, combined with the apparent attempt by many bidders to grab significant chunks of Canadian ariwaves, suggests we are heading for a last person standing scenario.

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Increasing deregulation fuels rise in customer discontent, claims consumer advocacy groups

Two consumer advocacy groups say the increasing number of actions against the country’s telecommunications service providers demonstrates they are losing touch with their customers. One of those groups – the Canadian Internet Policy and Public Interest Centre (CIPPIC) – goes so far to suggest regulatory intervention where market forces are failing to protect consumers.

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Auction Day 9: Bitove’s DAVE scales back ambitions

John Bitove and his money man Microsoft co-founder Paul Allen took a hit in eligibility points on Friday as Data and Audio-Visual Enterprises Wireless Inc. dropped 146 in Round 31 or about 30% of its remaining bidding eligibility. And it’s only going to get harder for DAVE and the other new entrants as the auction heads into its second stage and bidders have to remain active on 90% of their eligibility points.

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COM DEV names new divisional presidents

COM DEV International Ltd. has appointed George Cwynar as president of COM DEV Canada and Michael Williams as president of COM DEV International Products. The Company recently reorganized into four operating divisions to ensure it meets the needs of targeted customer groups with COO Michael Pley in charge of all four operating divisions, including COM DEV USA and COM DEV Europe.

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Radio IP strengthens partnership with Motorola

Montreal-based Radio IP Software Inc. has inked an agreement with Motorola Inc. to jointly develop and deliver next-generation products for the terrestrial trunked radio (TETRA) community. The systems under development will enable trunked radio users to add more data applications onto the Motorola’s Dimetra IP TETRA network system.  The Radio IP software allows users to combine a variety of wireless network protocols including HSDPA, WiFi, WiMAX and others to their existing Dimetra network and terminals, while at that same time maintain a continuous, reliable secure connection.

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Executives share ‘dos’ and ‘don’ts’ for making money from online content

There’s a lot of money in Banff, and nowhere is this more apparent than at the opulent Fairmont Banff Springs hotel. Here, NextMEDIA delegates are learning first hand – from online content providers and ad agencies – how to get their hands on some of this money, particularly in exchange for their digital content. 

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Heavy launches Husky Media Canada

The Heavy Corp. has launched Husky Media Canada, a premium video ad network created for video content across the web. Corus Entertainment has signed on as Husky Media Canada’s anchor partner, deploying and promoting original, award-winning Heavy programming across its radio sites in a customized channel, through its male-oriented radio. The Husky Media video monetization platform wraps any video player (YouTube, Revver, Google etc.) with a "Video-Skin," a premium, high CPM ad unit, designed for brand advertisers. "Heavy has seen such incredible success over the years with our proprietary Husky video monetization platform that publishers and broadcasters see the benefit of dramatically increasing their video streams whilst delivering premium branding opportunities for advertisers" said David U.K., managing Director of Heavy Canada. 

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Media rivals need to work together on digital content initiatives

Within the next year, some of Canada’s fiercest media competitors will be working together on new media distribution strategies to maximize the benefits of digital content, said CBC‘s executive director of digital programming and business development Steve Billinger on day one of the NextMEDIA conference in Banff AB."If we put content on Sympatico and Canwest puts content on Sympatico, we’re competing against each other on that service but Sympatico is building its business off of our content," he tells Canadian New Media. While partnering with competitors is rare among broadcasters, Billinger says "co-opetition" builds business and keeps revenues in the hands of the content owners.

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Auction Day 8: Shaw steps up fight for the West

Shaw Communications Inc. is pushing hard to get as much spectrum as possible in the West and it’s willing to take on provincial powerhouses in Manitoba and Saskatchewan to do it.

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